for Martini Spa / brand refresh

In 2023 Martini Spa, a family business that operates in the sponge production market since 1969, asked us to reimagine a new corporate packaging for the main collections. The project started with a light restyle of the logo, and culminated into the creation of the first paper-packaging line, sustainable and easily disposable.

The collaboration continued with the product and packaging design of several seasonal and special collections.

From plastic to paper

From plastic to paper

Identity

CORPORATE PACKAGING / 2023-24

Happy holidays

Happy holidays

PRODUCT / 2022-2024

Seasonal collections

My Pet Spa

My Pet Spa

PRODUCT / 2023

Special collections

CONSULTANCY AND DESIGN DIRECTION:

Margherita Paleari

RESEARCH, GRAPHIC DESIGN AND ILLUSTRATION:

Federico Assi / Sara Lavazza